Why is Mobile Covers Market Booming in India? - By Girish Vasharambhai Bagadia
As a part of the technological evolution that we as human beings have witnessed over the decades, owning a part of the world in the palm of your hands is still a feeling that never gets old. Our entire lives revolve around the dependency we have built with our smartphones. In fact, we don’t mean to make it sound like we are fortune tellers, but we are pretty sure you are reading this blog on your mobile phone itself. Due to an increased exposure to the Internet, a part of the ‘Digital India’ initiative, the smartphone industry has witnessed a huge boom in business within the country, thereby directly boosting the consumption of mobile phone accessories as well. In fact, with the rise of varied smartphones that fit within every budget, the Accessories Market in India itself has a greater scope of expanding to new horizons. To put it into numbers, the year 2014 observed a smartphone user percentage of just 21.4%. However, 2 years later, the numbers rose to 29.8% as is expected to ke